Welcome to Atlus Sport
Our Vision
At Atlus Sport, our vision is to redefine how creators, athletes, and brands collaborate in the digital era. We believe talent are the new rightsholders, with the power to build influence that extends beyond sport and entertainment. By combining data-driven insights, strategic partnerships, and IP development, we create an ecosystem where value is scaled, audiences are activated, and opportunities are unlocked. Our goal is simple: unlocking enduring growth for every creator, athlete, and brand in our ecosystem.
Our Talent
We represent the next wave of athletes and creators shaping sport, culture, and digital influence. Our roster is curated for growth, professionalism, and global impact. Our first announcements are coming soon.
Our Services
Talent Management
We represent emerging and established creators and athletes, providing strategic guidance to grow their personal brand, partnerships and long-term value.
Brand Partnerships
We connect talent with brands through tailored collaborations designed to deliver measurable Return on Objectives - from awareness and engagement to conversion and loyalty.
IP Development
We transform influence into assets, building unique intellectual property that creates lasting value beyond traditional sponsorship.
Content & Production
Our creative team produces premium content and activations that amplify reach, engage audiences, and deliver performance at scale.
Data & Insights
We harness advanced analytics to measure success, optimise campaigns, and unlock new growth opportunities for both talent and brands.